Microsoft targets 300 million youths with YouthSpark
Microsoft Corporation has said its newly introduced
global initiative, Microsoft YouthSpark, will create opportunities for
300 million youths in more than 100 countries in the next three years.
The company said the initiative would be implemented
though a range of global programmes in partnership with governments,
non-profit organisations and other businesses.
The essence of the programme is to empower youths to
imagine and realise their full potential by connecting them with greater
opportunities for education, employment and entrepreneurship.
Through Microsoft YouthSpark, the Chief Executive
Officer, Microsoft, Mr. Steve Ballmer, said the technology giant would
dedicate the majority of its cash contributions to nonprofits that serve
the youth population around the world.
In addition, Microsoft YouthSpark will include Office
365 for education, free technology tools for all teachers and students
to power learning and collaboration, and Skype in the classroom, a free
global community for teachers to connect their students with others
around the world.
Ballmer said, “Through Microsoft YouthSpark, we are
making a commitment to help 300 million young people around the world
achieve their dreams by focusing our citizenship efforts and other
company resources on connecting young people with opportunities for
education, employment and entrepreneurship.
“We believe that working with our partners, we can
help empower young people to change their world, and we are committed to
using our technology, talent, time and resources to do that.”
The company’s youth-focused philanthropy, according
to him, will be conducted in close collaboration with nonprofits around
the world such as GlobalGiving Foundation, TakingITGlobal,
Telecentre.org Foundation and the International Youth Foundation, as
well as regional nonprofits such as Silatech in the Middle East, The
Trust for Americas in Latin America, AIESEC International in Europe, and
the ASEAN Foundation in Asia.
Commenting in the initiative, the Executive
Vice-President, Microsoft, Mr. Brad Smith, said, “Our next generation of
citizenship will focus on the next generation of people. The global
unemployment rate for workers under age 25 is 12.7 per cent, which is
double the rate for the world as a whole.
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